Video training is becoming one of the most sought after video formats. They are informative, effective and scalable. They can also save an organization a ton of time and money…
The Alliance of Disability Advocates (ADA) strives to enable people with disabilities to fully participate in their communities without boundaries. The organization operates in the Raleigh-Durham and surrounding area.
One of ADA’s most successful programs to date is the Travel Training Program – a one on one training program that instructs people with disabilities on how to independently use public transportation in the Raleigh-Durham area. Our goal was to create a video training series of the program.
The first challenge was scripting the project. We knew there would be extensive voice over instruction throughout the 5-part series but we had very little existing written material to draw from. We met several times with both ADA’s team as well as GoTriangle to outline details of the process, and how a person with a disability(s) could learn how to use public transportation without an instructor being present. Our writers then took this information and created a script using language that was simple and clear to the end users.
Once each script was developed and approved, we created a shot list and storyboards that served as blueprints for the visuals accompanying the narration. We then planned logistics and shooting schedules based on location availability (one of which was an actual GoTriangle bus!) and the availability of our bus driver and other cast members played by ADA volunteers.
With beautiful weather and an organized team, we couldn’t have asked for a better shoot. We were able to capture a majority of the necessary material on the first day and the rest in 2 smaller shoots. The high point was definitely our first day filming on the GoTriangle bus. This was the most difficult location to pre-visualize and coordinate, but our talented crew was up to the task. We even had a chance to use some of our coolest toys, like our steadicam gimbal and our high-flying drone.
Following the success of the initial project, we were also tasked with creating a Spanish language version of the series. Thanks to the talented Jessica Coscia, our voice over artist, the Spanish version came to life beautifully!
This was a wonderful project that meant a lot to us. Working on a video series that will improve the quality of life for people with disabilities was a privilege. And in the process we got to meet some amazing new friends!
If you’re interested in finding out if video training can help your business or organization, reach out to us today. Fill out the contact form and we’ll set-up a quick discovery phone call of 20 minutes or so. We promise we will never hard-sell.
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